Friday tip: Answer this question when creating any written communication (email, newsletters, blogs, postcards, letters, press releases, websites): What action do I want my readers to take? What’s in it for them to act immediately? Then start writing.
Been guilty of reading the wrong book in public?
Thanks for all your help – you make this easy – not to mention the end product is good, too.
Melissa Nelson, Beautiful Windows
Small business people and solo-preneurs need to tell their stories to their current customers, their potential customers, and to the media. That includes social media – your online network of friends and fans.
How does this happen? Through these services.
Scheduling social media posts in advance is a great way to save time and efficiently maintain a presence online. Facebook has a schedule post feature for personal and business accounts, and HootSuite is an effective tool for managing and pre-scheduling multiple social media updates. Because not everyone can be on their smart phone, tablet or computer all the time!
All three tips are great, but especially #1. Read your emails before you hit send!
Bwaaha!
Thank you so very much! I learned so much from you and am beyond appreciative! So much so, I implemented your advice on verbiage on my first phone call out today and GOT THE BUSINESS!!! I had some sort of weird block and you gave me a much needed kick in the pants on my verbiage and it’s already paying off! Thank you, Thank you, Thank you! Rachel O’Donoghue, Global Accounts, HelmsBriscoe
Dont know the first thing about how to create content for newsletters or social media posts? Writing your own website, blog, articles or social media updates not your cup of tea? Terrified to write it yourself?
