Monthly Archives: September 2016

Answer 3 Critical Questions

Friday tip: Your website home page needs to answer 3 critical questions for your potential customers:
 
Am I in the right place – do I recognize that I’m the ideal customer for this company?
Do I understand why I should be buying from/working with this person/company (as opposed to someone else)?
What do you want me to do now – what’s my call to action?
 
If yours doesn’t answer these three questions, I can help.

Receive Compliments

I wanted to take  a minute and thank you for all the work you do for us. I receive compliments regularly at regional and national industry events about how well managed our social media and public relations efforts are. I know that it is you behind that effort, guiding us and keeping a professional image. I always give you the credit when I receive those compliments and would and do refer you at every opportunity. Thank you again for keeping us in the best light and helping us tell our story.  Thank you.
Andrew Key, President
Heads Up Landscape Contractors