Do Words Matter?

Do Words Matter? Absolutely.

Y’all know that I read everything – the local newspaper, blogs, magazines, etc. Because I’m a word junkie. And I believe that words matter. That’s why I love this quote from Dale Dauten’s penultimate Corporate Curmudgeon column (emphasis his).

It’s easy to believe that we live in a visual world and that words, especially written ones, don’t matter. Don’t be taken in by that false logic. The truth is that words are picture-making devices, the visual before the visual, and words remain THE important business tool and THE important career skill.

Amen. Can’t find the words? I can help.

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