Words Remain THE Important Business Tool

Words matter. That’s why I love this quote from Dale Dauten’s penultimate Corporate Curmudgeon column (emphasis his).
It’s easy to believe that we live in a visual world and that words, especially written ones, don’t matter. Don’t be taken in by that false logic. The truth is that words are picture-making devices, the visual before the visual, and words remain THE important business tool and THE important career skill.
Amen. Can’t find the words? I can help.

Leave a Reply